Volkswagen ID. Buzz Named Top Minivan in 2025 J.D. Power APEAL Study: Family Cars Don’t Have to Be Boring

At King Volkswagen in Gaithersburg, MD, we’ve always known that driving a family vehicle doesn’t mean sacrificing excitement or style, and the all-electric 2025 Volkswagen ID. Buzz just proved it. Recently named Top Minivan in the 2025 J.D. Power U.S. Automotive Performance, Execution and Layout (APEAL) Study, the ID. Buzz is redefining what it means to drive a family-friendly vehicle that’s as fun as it is functional.

A Modern Classic with Emotional Appeal

Inspired by the iconic VW Microbus, the ID. Buzz blends nostalgic design with cutting-edge technology. It earned an impressive APEAL Index score of 882, outperforming the segment average and ranking among the highest-scoring new vehicles of the year. Owners praised its exterior styling, smooth and powerful electric drivetrain, and welcoming, user-friendly interior, all key reasons it topped the Minivan segment.

The J.D. Power APEAL Study, based on feedback from over 84,000 owners of new 2025 model-year vehicles, measures how emotionally attached drivers are to their vehicles across 10 categories, from powertrain and infotainment to comfort and design. The ID. Buzz didn’t just meet expectations; it exceeded them, helping Volkswagen achieve its highest brand score since the study’s redesign in 2020.

“The ID. Buzz connects the legacy of the Volkswagen brand with the innovation of electric mobility, and customers are clearly responding to that,” said Kjell Gruner, President and CEO of Volkswagen Group of America.

Electric Power Meets Everyday Practicality

With the highest Powertrain Index score in the Mass Market category, the 2025 ID. Buzz proves that an electric minivan can deliver both thrilling performance and family-ready versatility. Its whisper-quiet electric motor and responsive torque make every drive feel smooth, while its efficient battery system supports Volkswagen’s ongoing commitment to sustainable mobility.

Inside, families can enjoy seating for up to seven passengers, available in both bench and captain’s seat configurations. Three color-themed interiors, Moonlight, Dune, and Copper, pair perfectly with the Buzz’s vibrant two-tone exterior options. Add in thoughtful design touches like a 12.9-inch infotainment display, 30-color ambient lighting system, and IQ.DRIVE® advanced driver assistance, and you get a space that’s as smart as it is stylish.

For those who want an even more elevated experience, the Pro S Plus and 1st Edition trims include luxury features such as Harman Kardon™ premium audio, Easy Open sliding doors and tailgate, and an electrochromic panoramic glass roof that transitions from clear to opaque at the touch of a button.

Volkswagen’s Momentum Continues

The ID. Buzz’s success helped Volkswagen climb to sixth among Mass Market brands, with an overall brand score of 845, five points above the segment average. The Jetta also contributed to Volkswagen’s momentum, improving in quality and satisfaction: further proof that VW’s focus on design, performance, and innovation continues to resonate with modern drivers.

Experience the All-New ID. Buzz at King Volkswagen

The 2025 Volkswagen ID. Buzz offers a one-of-a-kind blend of retro style, electric performance, and everyday practicality. Whether you’re looking to build a greener lifestyle, make family travel more exciting, or simply drive something that turns heads, the ID. Buzz delivers on every front.

Visit King Volkswagen, located at 979 N Frederick Ave, Gaithersburg, MD 20879, to learn more or schedule your test drive. See why more drivers are saying goodbye to boring family cars, and hello to the electrifying new Volkswagen ID. Buzz.

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